Digital Marketing

benefits of using PPC
7 powerful benefits of using PPC advertising
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Pay-per-click or the PPC also termed as cost per click(CPC)  marketing is associated with first-tier search engines and social media platforms, such as Google Ads and Facebook Ads) An internet advertising model used to drive traffic to the website where...
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Email Marketing
How Email Marketing Impacts the Lead Generation in Business
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Email marketing was and still remains one of the most widely used and well-converted marketing options in the digital marketing arena. Email is still the preferred option when it comes work-related matters and thus when you target a person via...
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Results in Google SERPs
Case Study: Capturing the #1 Results in Google SERPs
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The ultimate goal of every website is to get maximum traffic on the website which in turn can bring more visitors which means more impressions, more signups, more purchases — more revenue. But how do you capture more traffic from...
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How has Digital Marketing changed business forever?
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Digital Marketing is all about the online business marketing technique that we can use to promote our products and services. Online business is an easy way to reach people. And digital marketing is used to increase your website's traffic and...
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Digital Marketing
Why is digital marketing important for business?
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Technology is integrated into our lives more than ever before. We own smartphones, conversational AI devices such as Amazon Alexa and Google Home, laptops, and tablets. With so many people online, it’s essential for businesses to be online as well. As...
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Internet of Things
What is the future of the Internet of Things?
In the near future, the Internet and wireless technologies will connect different sources of information such as sensors, mobile phones, and cars in an ever tighter manner. The number of devices which connect to the Internet is – seemingly exponentially...
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agile methodology
Why is the agile methodology better?
Agile Methodology is not necessarily “better” in all situations. Saying “Agile is better than Waterfall” is like saying “A car is better than a boat”. It depends on the environment that you are in. Agile is generally better for projects...
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Asterro ERP
What is the future of ERP software?
At its core, ERP provides transaction automation for business operations. Whether it was called ‘ERP Scft3qreQ’ or not, it has been around for as long as businesses have made the effort to automate for greater productivity. Consider history for context,...
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Why do people not like working at a startup?
Startup jobs tend to be low paying, but with higher responsibility, higher maintenance, and higher risk. Most people have no idea about working at a startup. They don’t teach this at school, but they don’t teach this at jobs either. Most...
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Why does a startup fail?
Startups are booming in the current scenario of technical advancement and in recent years we have seen a new startup arising from the dust. We have seen a new startup evolving every day and most entrepreneurs think they’re building the...
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